ABOUT ‘SHAAJGOJ’
Do you believe that your jewellery should be as unique as you are—a true reflection of your identity and heritage? Our founder, Jigisha, certainly did.
Recognizing that access to a wide spectrum of beautiful Indian jewellery was limited for many, both in India and internationally, she envisioned ShaajGoj.
We’ve created a space where the modern Indian woman can discover and acquire curated pieces that speak to her individual style while honouring her rich cultural background.
At ShaajGoj, we believe your jewellery should tell your story!
VISION
To become a global leader in the jewellery industry, recognized for promoting the cultural richness of Indian craftsmanship and empowering individuals to express their unique identities.
MISSION
To empower the aspiring modern-day woman by offering curated Indian jewellery that celebrates India’s diverse cultures and reflects each woman’s unique style. We aim to popularize Indian jewellery across Asia within the next 5 years and globally within the next 10 years.
OUR VALUES
Culturally Rooted
Embrace and honour the diverse Indian craftsmanship and traditions.
Authentic
Committing to genuine and high-quality jewellery that reflect true Indian artistry.
Empowering
Inspire and support women in expressing their unique identities.
Innovative
Continuously evolve to meet aspirations and needs of modern women globally.
